Business training helps entrepreneurs develop marketing strategies, build a team and increase sales. Such knowledge needs to be constantly updated as the market is constantly changing.
Online business training is a very convenient and modern format, so there is no shortage of both paid and free offerings. Courses are mostly designed to help beginners develop a personal brand or basic skills, as well as choose a business direction. Experienced entrepreneurs, on the other hand, will learn how to get the maximum profit out of their business and how to effectively manage a team.
Starting from scratch – how to start a business?
The course “ABC of entrepreneurship” was awarded the Eagle of Education in 2018. The updated version of the course guides the future entrepreneur through all the nuances of starting a business and its initial management. Students receive a certificate that they can present to the Employment Office when applying for a grant. The course is available here.
Cost: 120 PLN.
Marketing in social media
Social media is currently one of the most rapidly changing marketing tools, so training in this area is a must for every entrepreneur. The course from More Bananas is a collection of comprehensive knowledge on planning and conducting marketing activities in the most popular social media, working with algorithms, creating quality content and building effective communication with the audience. The course is available at More Bananas store.
Cost: 419 PLN (basic package).
Term: after purchase the course is available on the platform for one year.
From zero to positioner – SEO course from scratch
One of the most popular and best rated courses on effective SEO. Useful for people who want their website to appear at the top of search engine rankings. The course explains in an accessible way and with numerous examples the basic issues related to SEO, discusses the creation of content for Google bots, and also draws attention to the actions that can harm the position of the website. The course is available on the Udemy platform.
Cost: 329.99 PLN (in promotion even for 90 PLN).
Term: the student has lifetime access to the materials through their account on Udemy.
Data protection in SMEs
Since it came into force, RODO has been giving many entrepreneurs sleepless nights. This data protection course will help small and medium-sized businesses understand the principles and key issues related to RODO, and efficiently prepare processes for handling and protecting customer and employee data. After completing the material and passing a test, students will receive a personal certificate. The course is available on the website of the Polish Agency for Enterprise Development.
Cost: free of charge.
Deadline: unlimited access.
E-commerce for beginners
Course designed for people who want to start selling on the Internet – on their own website or in a subscription store. Participants will learn how to choose a sales platform, step by step build their online store and gradually increase its reach through proper optimization. The course is available on the Strefa Kursów platform.
Cost: 149 PLN.
Term: unlimited access.
The offer of online training and courses is very diverse, so you should visit the most popular training platforms and find in their offer those courses that best suit your needs.
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